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Price drop alert

The Price drop alert automation notifies shoppers when a wishlisted product's price drops.

Use it to recover shoppers who may be waiting for a better price before buying.

How the flow works​

Open Emails > Automations > Price drop alert.

The page shows a flow with two nodes:

  • Trigger: when a wishlisted product's price drops by your selected threshold.
  • Send email: sends the price drop alert email.

Click a node to open its settings sheet.

Configure the trigger​

Open the Trigger node to set the price drop threshold.

The trigger setting is:

  • Send event when price drops by: the minimum price drop percentage required before an email can be triggered.

For example, if the threshold is set to 10%, the alert only triggers when the product price drops by at least 10%.

Use a lower threshold if you want shoppers to hear about smaller price changes. Use a higher threshold if you only want to send alerts for more meaningful discounts.

Configure the email​

Open the Send email node to configure:

  • Subject line
  • Preview text
  • Sender name
  • Sender email address
  • Reply-to email address
  • Cc email address
  • Bcc email address
  • Email template

The Subject line is required.

The Sender email address is read-only. If you want to change the sender email or send from your brand email address, contact us through chat in the app.

Reply-to, Cc, and Bcc are optional.

Choose a template​

Price drop alert emails need an email template.

From the Send email node, choose a saved template or browse the template library. You can edit templates in the email editor.

Use a template that clearly shows the saved product and the new price.

For broader template management, see Email templates.

Enable the automation​

After the trigger, subject, sender, and template are ready, click Enable on the price drop alert page.

You can review sent price drop emails in Email history.